Last updated: September 2025
FoundHer Limited (FSP1009249) Trading as FoundHer
It is important that you read this document. It is designed to help you understand who we are, how we operate, and how we can help you. This document provides information about our licensing, the financial advice services we offer, our duties to you, how we are paid, any conflicts of interest, our complaints process, and our privacy commitments. Please ask us any questions you have about this information.
Licensing and Registration
Legal Name of Financial Advice Provider (FAP): FoundHer Limited
Financial Service Provider Register (FSPR) Number: FSP1009249
Issuing Authority (for FAP Licence): Financial Markets Authority (FMA)
Registration Details: We are registered on the Financial Service Providers Register. You can verify our registration on their website: https://fsp-register.companiesoffice.govt.nz/
Contact Details:
Address: 11a Campbell Road, Takapuna.
Phone Number: 02041437710
Email: [email protected]
Nature and Scope of Advice
We provide personalised financial planning services to help you align your financial resources with your life goals. All our advice is tailored to your specific circumstances, financial situation, and goals. We do not provide general financial advice.
Types of Financial Advice Services We Offer:
Comprehensive Financial Planning:
Our primary service is creating a personalised financial plan for you. This involves working closely with you to understand your current financial situation, identify your goals, and develop strategies to achieve them, ensuring your money works effectively for you.
This process typically includes gathering detailed information, analysing your situation, developing a tailored strategy, and presenting you with a written financial plan.
Product Providers we may Recommend (for Managed Funds – Non-KiwiSaver): As part of your comprehensive financial plan, we may recommend managed funds from a selected list of providers. Please note, we do not receive any commissions or monetary benefits from these providers for recommending their non-KiwiSaver managed funds. Our selection of providers is based on factors such as fund performance, investment strategy, fees, and alignment with client needs. The specific providers we may recommend will be discussed with you during the financial planning process.
KiwiSaver Advice:
We offer personalised advice on your KiwiSaver investment. This includes helping you understand your options, assessing your risk profile for KiwiSaver, and providing recommendations on KiwiSaver funds and providers from our selected range (see “Product Providers We Work With” below). Our aim is to help you make informed decisions to maximise your retirement savings.
Referral Services:
If your financial plan requires specialised advice outside our direct expertise, we can refer you to other trusted professionals, such as:
Mortgage Advisers (for home loans and lending)
Insurance Advisers (for life, health, income protection, etc.)
Legal Professionals (Lawyers – for wills, trusts, estate planning)
Accounting Professionals (Accountants – for tax advice)
We will discuss any referrals with you. If we receive a referral fee, this will be disclosed (see Sections 4 and 5).
Product Providers We Work With (for KiwiSaver Advice): We provide advice on KiwiSaver products offered by:
Generate
Kernel Wealth
Nikko AM
Pathfinder
Amova Asset Management
Limitations on the Scope of Our Advice:
Our Focus: Our expertise is comprehensive financial planning and personalised KiwiSaver advice using the providers listed above.
Services by Referral Only: We do not directly advise on specific mortgage or insurance products; these are handled through referral.
Products Not Advised On: We do not directly advise on individual shares or bonds (unless via managed funds like KiwiSaver), or investment products other than KiwiSaver schemes from our listed providers.
Recommendations and Implementation for Other Managed Funds (Non-KiwiSaver): We will provide recommendations for appropriate managed funds from our selected list as part of your comprehensive financial plan. However, the final decision to invest in any recommended managed fund and the implementation of that investment rests solely with you. We do not implement these investments on your behalf.
No Portfolio Management: We do not actively manage your investments on an ongoing discretionary basis
No Ongoing Monitoring (unless separately agreed): We do not continuously monitor investment performance or provide unsolicited market advice outside of agreed review meetings.
No Investment Guarantees: All investments carry risk, and we do not guarantee the performance of any investment product.
Our Duties and Obligations
FoundHer Limited, and anyone giving financial advice on our behalf, operate under duties imposed by the Financial Markets Conduct Act 2013 and the Code of Professional Conduct for Financial Advice Services.
We are required to:
- Prioritise Your Interests: We take all reasonable steps to ensure our advice is not materially influenced by our own interests. How we manage specific conflicts of interest is detailed in Section 5.
- Exercise Care, Diligence, and Skill: We provide financial advice with the care, diligence, and skill expected of a prudent financial advice provider.
-Meet Competence Standards: We meet the standards of competence, knowledge, and skill set by the Code of Professional Conduct, ensuring our advisers have the expertise to advise you. Our advisers undertake ongoing professional development.
Meet Ethical Standards: We adhere to the standards of ethical behaviour, conduct, and client care set by the Code of Professional Conduct, ensuring we treat you fairly and provide suitable advice.
This is a summary of our duties. More information is available from us or the Financial Markets Authority (FMA) website: https://www.fma.govt.nz.
Fees and Expenses
It is important you understand how we are paid. We are committed to transparency regarding our fees and any commissions we may receive. All fees include GST, unless stated otherwise.
How We Are Remunerated:
Financial Planning Fees: Our primary payment for financial planning comes from a fee you pay directly for your personalised financial plan.
KiwiSaver Commissions: For KiwiSaver advice, we may be paid ongoing commissions by the KiwiSaver provider if you implement our advice. Some providers may also pay an upfront commission.
Referral Fees: If we refer you to other professionals (e.g., mortgage or insurance advisers, lawyers, accountants), we may receive a referral fee from them. This will be disclosed to you at the time of referral.
Schedule of Fees and Commissions:
Financial Plan Preparation Fee:
Our fees for preparing a financial plan typically range from $2,950 to $4399.92 (including GST), depending on the complexity, scope of advice, and the specific package chosen.
We will provide a written quote for your specific plan fee, agreed with you before work begins.
Payment Options: We offer flexible payment options. For example:
A comprehensive plan might be $145.83 per month for 24 months (total $3,499.92 incl. GST).
A more extensive plan might be $183.33 per month for 24 months (total $4,399.92 incl. GST).
KiwiSaver Advice Remuneration:
If you act on our KiwiSaver advice, we may be paid by the KiwiSaver provider as follows:
Upfront Commission: Some providers may pay an upfront commission. If applicable, this could be up to $300 (incl. GST).Ongoing Advice Commission: We may receive an ongoing commission of 0.00% to 0.75% per annum (incl. GST) of your KiwiSaver balance under our advice. This is paid by the provider, not as an extra direct charge to you.
Transparency on KiwiSaver Commissions: We will provide you with specific commission details (upfront if applicable, and ongoing) for any KiwiSaver provider we recommend before you decide. Our commitment is to recommend products based on your needs and best interests (see Section 5).
Referral Fees: If we receive a referral fee, this will be disclosed at the time of referral and does not add to your cost for the referred service.
Conflicts Relating to Fees: The fees and commissions described can create potential conflicts of interest. These are managed as detailed in Section 5.
Conflicts of Interest and Incentives
We are committed to managing any actual or potential conflicts of interest to ensure your interests are always put first. Your trust is important, and we operate transparently.
Description of any Actual or Potential Conflicts of Interest:
KiwiSaver Commissions: For some KiwiSaver products we recommend, we may receive a commission from the provider if you implement our advice. Our recommendations are not driven by whether a commission is paid, but by your needs.
Referral Fees: We may receive referral fees from other professionals we refer you to.
Non-Monetary Benefits: We may occasionally receive minor non-monetary benefits from product providers or referral partners, such as training, conference attendance, or small promotional items. All gifts with a value of over $250 must be recorded in the Gifts Register. No gift or other benefit may be received if it has a monetary value greater than $500.
How We Manage Conflicts of Interest to Prioritise Your Interests:
Client-First Approach: Our foremost duty is to act in your best interests.
Needs-Based Recommendations: Our financial advice, particularly for KiwiSaver, is based entirely on assessing your individual needs, financial situation, goals, and risk tolerance. The potential for us to receive a commission does not determine our recommendation.
Transparent Disclosure: We will always clearly disclose how we are paid. If a KiwiSaver product we recommend attracts a commission, or if a referral arrangement includes a fee for us, we will provide you with specific details before you make any decision.
Fee for Financial Planning: Our core financial planning service is paid by a fee directly from you, focusing our strategic advice on your overall plan.
Provider Selection (KiwiSaver): We recommend KiwiSaver products from providers (listed in Section 2) selected based on criteria like investment capability, service, and client value, not commission arrangements.
Management of Non-Monetary Benefits: Any minor non-monetary benefits received are managed to ensure they do not improperly influence our advice.
Internal Policies & Training: Our advisers are trained to manage conflicts, and we operate under policies designed to prioritise client interests.
Register of Conflicts: We maintain a register of conflicts of interest and how they are managed.
Complaints Handling and Dispute Resolution
We are committed to providing a high-quality financial advice service. If you are not satisfied with our service, please let us know. We view complaints as an opportunity to learn and improve.
Our Internal Complaints Process: If you have a complaint, please contact us:
Email: [email protected]
Phone: 02041437710
Mail: 11a Campbell Road, Takapuna
Our process:
- Acknowledgement & Clarification: We’ll acknowledge your complaint within 2 working days. We’ll gather details to understand your concerns and desired resolution, and outline next steps and expected timeframes.
Investigation & Action: We’ll investigate thoroughly and impartially, aiming to finalise within 2 months (40 working days). We’ll inform you of any delays.
- Communication of Outcome: We’ll advise you of the outcome, explain our decision, and discuss any resolution. If unresolved, we’ll inform you of your right to refer to our external dispute resolution scheme.
Recording: We record complaint information for review and improvement.
- External Dispute Resolution Scheme: If you are not satisfied with our internal process outcome, you can refer your complaint to the Financial Dispute Resolution Service (FDRS). FDRS is an independent scheme, free for consumers.
Generally, you must refer your complaint to FDRS within 3 months of our final decision or 2 years from your first complaint to us, whichever is later.
Contact FDRS:
Phone: 0508 337 337
Overseas: +64 4 910 9952
Email: [email protected]
Website: www.fdrs.org.nz
Mail: Freepost 231075, PO Box 2272, Wellington 6140
Privacy Policy
We are committed to protecting your privacy and the confidentiality of your personal information. For detailed information on how we collect, use, and protect your personal information, please see our full Privacy Policy.

View our Privacy Policy and Public Disclosure Document here © 2025. All Rights Reserved.

View our Privacy Policy and Public Disclosure Document here © 2025. All Rights Reserved.
View our Privacy Policy and Public Disclosure Document here © 2025. All Rights Reserved.